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Jaya Jaitly

Handloom
Indian handloom industry: Misery spells ‘Opportunity’!

Handloom sector has suffered due to curbs on tourism, disrupted supply chains, weak buyer sentiment, cancelled exhibitions, etc. But India has an opportunity to build a strong brand in the sector by e...

Jaya Jaitly
Brand India handicrafts: Sustainable livelihoods & materials for a sustainable planet

Jaya Jaitly, Founder and President of Dastakari Haat Samiti, opines that India cannot imitate the 'container load' approach of the Chinese who mechanised everything, paid low wages and did not bother ...


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